Leading POS software to find the right solution for your business
Many enterprises these days
are engaging in ecommerce, even if they have a brick and mortar
location. However, many of these enterprises try to keep the two
separated. This is an error when you consider that consumers are
always connected nowadays. There are many benefits of integrating a
retail POS solution with an ecommerce platform like Magento into an
omnichannel experience. If you do not do this, you will face some
challenges.
If your business is operating
on a single channel, then a standalone ecommerce solution is fine.
However, if you start to reach outside of your physical location and
interact with customers of various platforms like a retail website,
social media among others, the stand alone solutions will fall short.
The focus of the singular solutions is very narrow. Within a short
time, you will come to realize that your retail POS appears to be a
different company from your ecommerce store since their platforms
operate independently.
If you operate your physical
retail store separately from your ecommerce store, it will take a lot
of additional effort to keep proper records. Essentially, you will be
running two ordering systems and cash registers that do not speak to
each other. For instance, when it comes to inventory management, you
have to adjust inventory so that it can reflect your purchases and
sales if your ecommerce is separate from your retail POS. This may
cause poor inventory visibility and errors.
You may have to delay or
cancel an order over the internet because the product is sold out in
your retail point of sale or on another platform like your own
website. This has the potential to cost you a sale or even a client.
Working in this manner can also affect your analytics. It is not
possible to obtain a snapshot of your business if everything is
constantly disconnected. One of the best ways to counter this
challenge is adopting a unified commerce system.
If your business is
omnichannel, it is also important for your sales systems to be
omnichannel. This will enable you to save money and time by avoiding
duplicated efforts. Ecommerce integration will provide you with many
other benefits throughout your supply chain. For instance, you will
be able to monitor inventory well when using an ecommerce
omnichannel POS
solution.
You will be able to know the exact number of products you have in
stock when using any channel. The orders will also be more precise
and you do not need to adjust stock levels manually. In addition, you
will be able to integrate your retail systems so that you can receive
notifications when the inventory levels are below a particular point.
If you are interested in
exploring more about integrating your retail point of sale solution
with an ecommerce platform, ETP Group can assist you. ETP Group
offers omnichanel solutions to enterprises of any size. The
Omnichannel solutions we offer include CRM, Mobility, Promotion and
Marketing Campaigns, Supply Chain Management & Order Management,
Omnichannel connect and Omnichannel Analytics.
At ETP Group, we seek to
assist all our customers to integrate their supply and demand chains
across channels in order to increase profits. We can assist you to
tailor a unified ecommerce system that meets the needs of your
business. You can contact us now to get the most suitable omnichannel
POS for ecommerce.
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